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5 reasons to move your WordPress site to Webflow

Migrating a WordPress site to Webflow is a quick and easy process that allows you to create a more attractive and powerful website.

Published on 
7/10/2021
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Amended on 
27/3/2023
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5 min
Wordpress logo with an arrow towards the Webflow logo and a rocket with the logo of Digidop

Why migrate your WordPress site to Webflow?

You are using Wordpress like more than 50% of the websites currently online, but you now want to take full advantage of the power of CMS and make the difference by using Webflow?

Before we start, here are some words of encouragement: switching to Webflow is a breeze. Yes, migrating your old website is SIMPLE. Not stressful, not complicated, not for professionals.

In short, you have understood, you are making the right choice. Before I praise the advantages of moving to the best alternative to Wordpress, here are some options that we frequently encounter.

Situation 1: I keep the design of my Wordpress site but I migrate to Webflow to take advantage of the SEO power that the platform offers

For the transfer of your old website (e.g. Wordpress) we recommend the use of the import tool which allows you to recover all the data of your old website in a simple way and to observe improvements of the referencing performance in only a few weeks.

Situation 2: I am starting from scratch and want to integrate my current domain name with my new website easily.

Create a Webflow account. Open the designer. Choose a plan that corresponds to your needs and set up in 2 clicks the DNS configurations of your domain name (don't forget to reset them with your host so that they are no longer configured on your old website).

Situation 3: I don't want to do anything, but I want to migrate to Webflow

Find an expert Webflow agency (hello it's us 🚀) to work together. We take care of everything Otherwise you can use the search for developer available on the Webflow Expert platform, in France they are 10 in number.

These are the 3 most common situations for a web development company like ours. We will now explain in detail why this CMS is the best option to manage your website.

1 - Presentation of Webflow

You've heard of webflow, you've seen examples and you're asking yourself, "What the hell is that?"

Webflow is a CMS that describes itself as "the modern way to develop web pages". It is a nocode tool that allows you to design, create and launch responsive websites from scratch using best coding practices - without the need to write code line by line.

CSS, HTML and JavaScript? I don't know these terms.

Indeed, thanks to no-code, the language of coding is not a problem. Thevisual design tool works in drag & drop (like PowerPoint) you can easily add blocks to design. The sites are responsive design and therefore designed to be adapted to all platforms: on a desktop, a smartphone or a tablet!

2 - Advantages of the platform vs Wordpress

2.1 Reduce your maintenance costs: Free training on the Webflow university and the best support community

Become autonomous in the management of your website and reduce your agency costs thanks to free training sessions that you can follow directly on the Webflow university. You will learn how to manage all the features of the solution in record time. In addition, the teachers are nice.

  • Have you ever spent an hour looking up how to do something in your favorite CMS?
  • Have you ever tried to find a template that would help you create something good but were disappointed by what you found?
  • Have you ever spent an inordinate amount of time wondering how a site gets to you at such a high level of quality?

Sometimes finding a solution to your problem can be difficult or cost you a lot of money. The Webflow community is simply amazing. Got a question? Post your question on the forum and one of our experts will answer and help you!

2.2 Create without limits with Webflow: No more Wordpress plugins

When the option of WordPress plugins came along, it changed the game. Today, there is so much competition online, how can you stand out if everyone is using the same plugins? You can't.

With Webflow however, you have total freedom in the creation of your site and you have absolutely no restrictions on what you want to do with your project. I invite you to go and see the Webflow Showcase if you have any doubts, you will be able to admire the achievements by theme. The designer offers a complete creation tool that allows you to develop and realize your new visual identity with only one limit: your imagination!

In addition, the plugins have 3 big flaws:

- They slow down your site: and from 31 August 2021, Google will include user experience in natural search rankings. Google Page Experience update including loading speed.

- They are paying: Prices should be a deciding factor when creating a website. On webflow, you can then continue to build natively and thus avoid additional costs.

- They can all fail and crash your site : a small update or maintenance can break everything. Why take such big risks?

In short, end the plugins and wake up the great developer in you. Plugins were a good thing at first but they stopped being the best option. They started to slow down your site and cause security problems.

Discover the possibilities of creation with Webflow!

3.3 Design websites with a responsive design, without any coding.

No one can deny the power of nocode and drag-and-drop technology. This technology is behind Microsoft's PowerPoint software and although it is easier to use, it is just as powerful.

You have access to a smart interface where the tools can be used quickly and efficiently (and are all accessible with one click). Not only do they offer great features for text, but also for images or other elements that require a layout that will make sure everything stays in its place while showing exactly what needs to be shown!

It is so easy to add and change the layout that you can concentrate on the things that matter:

User experience: Designing for your users: To create an experience specifically designed to meet the requirements of your target consumers, make sure you look at everything about them that affects the final design. Focus UX/UI - the customer is at the centre of your user journey.

Marketing: Add Google Analytics and Hotjar to your website and start thinking about all the decisions you are about to make. These products will really help you understand how people arrive on your page and what their exploration path looks like, what they look at first, which parts they take longer, which parts they struggle with, etc.

SEO: It's the latest buzzword. Is search engine optimisation (SEO) an important part of your business strategy? Take advantage of the fact that you have more time to intensify your efforts and develop a solid SEO strategy.

If you want to go even further, you can customize your website with low-code. So it's good to know that sometimes low-code works better because of its flexibility! It's also quite easy to implement: Just embed the low-code on your site by copying the codes into an embed field on your website and - voila! If you are not sure, don't hesitate to contact a Webflow expert; because remember, you are now part of the incredible community where everyone helps each other!

4.4 No need for external hosting: benefit from AWS servers

If you are using Wordpress or Wix and want to optimise your website to run faster or want to increase its security, using an external hosting provider can be a great way to achieve this. By choosing a top-notch hosting provider, such as bluehost for example, you can achieve all of these goals. However, if you are not familiar with the field, this may seem too complicated.

This type of problem is unheard of for a dev or editor on Webflow because every plan automatically incorporatesAWS hosting, which is the most robust host in the industry. Webflow has partnered with AWS to offer and provide incredibly fast installations, as well as seamless scalability and security in its services to its customers, so that your site is both fast and reliable, no matter how fast it grows or what its needs are.

5.5 The advantage of seamless security

Automatic website security. No updates, no risk of broken plugins. With Webflow everything is done natively with the cleanest possible code and the best security standards on the market. It is easy to make changes thanks to the accessibility of the parameters in your site settings

3 - The bonus: a website with the best SEO

3.1 Use the CMS plan for your blog and stop counting pages

You can save time by automating your content/blog publishing with Webflow! The content automation system is the CMS (the "engine") that gives you the tools to automatically generate new blog posts. Just write your content and publish it, and the engine takes care of the rest: seamless creation of an article according to your pre-determined parameters, with no limit on the number of articles or lines - generated in a single space, respecting the best practices SEO.....

3.2 Accessible SEO interface

You won't find a more intuitive CMS when it comes to SEO. Webflow gives you the ability and easy access to all the settings you need to set up your website yourself. When it comes to SEO efforts, you can't find a more accessible interface. You will be able to set elements such as H1 tags, Schema.org code, titles, meta-description, alt image attributes and much more with just one click!

Here is a list of Webflow SEO optimizations!

3.3 The power and quality of the hosting servers

A bit repetitive maybe, but test it yourself. Use tools like Google Page Speed or the Lighthouse to do a free audit with Google tools and find out how fast your website loads. Compare a site built with Webflow to one built with Wix or Wordpress. You'll see what you think is the best option for your next web design project

Conclusion

One of the most attractive aspects of working with Webflow is that it has been designed to simplify and accelerate the development of responsive websites.

Webflow co-founder Vlad Magdalin said in an interview:

"We want to help developers create websites faster without having to use third-party software or coding. We want to make the technical aspects of website development easier for Webflow users."

A site developed with Webflow is both fast and easy to maintain. Customers appreciate the simplicity and efficiency of the tool. The time spent developing a site is reduced by 40-50%. You won't have to worry about security bugs because you can spend less time dealing with your sites and instead focus on using that time to grow your business more effectively rather than stressing about it!

Want to discover the creation interface by yourself? Click here to discover Webflow

Choose your CMS tool : Wix vs Wordpress vs Webflow

There are many CMS's out there and we have already written an article on how to choose the best one for your needs. We recommend you check it out if you want to learn more about this topic!

Discover the article on how to choose your cms between webflow wix or wordpress to create a website

Which is better for WordPress or Webflow SEO?

Our answer is Webflow. But this is a question we can't give a simple answer to. Both are fantastic platforms for creating websites, but each has its own advantages. And it appears that when choosing a system to get the best seo results (with technical knowledge) Webflow dominates Wordpress!

Are Webflow templates free?

If you are looking for free templates, you can find them on the webflow showcase. The templates are clickable in 2 clicks and then customizable to your business needs! You can also purchase a template on the webflow website, or look for specialized companies that will create one from scratch for your business brand.

Is Webflow good for SEO?

Yes, it is indeed one of the best CMS for SEO because you can customize everything. By having basic knowledge in SEO and applying good practices you can quickly reach the first pages of Google results!

Is Webflow good for designers?

Webflow is a fantastic tool for web designers. With all the features and possibilities it offers in no code, this tool was designed for them. It allows webmasters to develop quickly and save time. Many of them have changed their design tool and made the choice to migrate from Wordpress to Webflow.

Is Webflow good for beginners?

For those new to web design, Webflow offers many options to create an elegant website from scratch. It works on both Mac and Windows operating systems for efficient creation. It is ideal for beginners as it has an intuitive interface.

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